In the surging tide of fashion trends, every shining moment is engraved with the brand's unremitting pursuit and innovative breakthroughs. The 103rd Expo Riva Schuh & Gardabags in Italy opened grandly. As the top event in the global footwear and leather goods industry, Roberto Pellegrini, chairman of the organizing committee of Expo Riva Schuh & Gardabags, pointed out that the exhibition attracted buyers from about 40 countries, 80% of which were from Europe and 12% from Asia. It is undoubtedly a visual feast and a commercial feast for the fashion industry. In this event, the "Mei Hua Brand" special event is like a bright pearl, which is about to bloom with a unique and eye-catching brilliance.

Meihua brand: inheriting classics and leading fashion
Since its establishment, the Meihua brand has been adhering to its persistent adherence to quality and keen insight into fashion. For more than 40 years, Meihua brand has continuously integrated innovative design concepts on the basis of inheriting classic craftsmanship, and is committed to creating new products for consumers that are both fashionable and environmentally friendly. Its products cover multiple categories, and each one embodies the ingenuity of the Meihua brand and shows its unique brand charm. From material selection to production process, strict control is exercised, and high-quality raw materials are selected, combined with exquisite production technology, to ensure that each product can meet excellent quality standards and meet consumers' demand for high-quality fashion products.


Product Highlights
At the Expo Riva in Italy, a stage that gathers the world's fashion attention, our company's fur snow boots and wool felt casual shoes have shown strong product competitiveness with strict material selection, exquisite craftsmanship and fashionable and practical design. Each pair of shoes is the result of ingenuity, aiming to bring consumers a comfortable, fashionable and durable wearing experience. We look forward to working with global customers to jointly embark on a new journey of warmth and fashion.


Brand communication perspective
During the exhibition, Meihua's booth was always popular. Professional buyers and industry experts from Italy and other European countries stopped by and showed great interest in the company's products. The company's professional sales and technical teams enthusiastically gave detailed explanations to each visitor, and introduced the advantages and application scenarios of the products in depth. In the process of communicating with many international customers, the two sides not only conducted in-depth discussions on product cooperation, but also conducted extensive and fruitful exchanges on topics such as future development trends of the industry and changes in market demand, and their thoughts collided continuously. Many customers highly praised the quality and innovation capabilities of our products, and expressed a strong desire for further cooperation. A number of cooperation intentions were reached on the spot.


Acshoes focuses on corporate innovation and development
At the Expo Riva Schuh & Gardabags, where fashion and trade intertwine, the bustling crowd shuttled between the dazzling array of footwear exhibits, and each pair of shoes seemed to be telling a unique design concept and innovative craftsmanship. In this space full of vitality and opportunities, our company was fortunate to have an interview with the general manager of the Acshoes. This unexpected exchange opened a door for Meihua Company to gain a deeper understanding of the dynamics and future trends of the footwear market, and also brought a feast of communication full of practical information to the industry.

Keep moving forward
Looking to the future, we will take this exhibition as a new starting point, continue to increase investment in research and development, constantly bring forth new products, deeply integrate innovative technology with fashion design, and create more high-quality shoes that meet the diverse needs of consumers. We will also further expand the international market, deepen exchanges and cooperation with global partners, and leave a deeper footprint on the stage of the world footwear industry with a more open attitude and more excellent quality, contribute more to the development of the footwear industry, and work together to create a more brilliant tomorrow!





